Miranda Wilcox
Thrive Potential

Thrive Potential was founded in 2011 by Miranda Wilcox after 20 years of work in the fields of communication and human resources that led her to consulting executive leaders. Combining her passions for personal development and gender equality, Miranda dedicates herself to growing clarity, confidence, and success in emerging and established women leaders. DISC behavioral style, motivator and emotional intelligence assessments help inform much of this work. 

With an authentic presence and passion for facilitating personal and professional growth, Miranda brings forward-moving energy to all her efforts. A proponent of breaking paradigms and taking risks, Miranda is a sought-after speaker for educational, professional, and non-profit organizations. She coordinates programming for Women Helping Girls, mentors women in need, and sits on the board of Rochester Women’s Network. In 2013 Miranda was named an honoree for the W Award, which recognizes women who inspire and help develop other women. She contributes as a guest essayist to Rochester’s Democrat and Chronicle and helps edit its “Women at Work” column. 
Miranda holds a B.S. in Communication from Rochester Institute of Technology, an M.A. in Organizational Behavior from SUNY Brockport, and a leadership coaching certification from the University of Rochester and McArdle Ramerman’s Leadership Learning Collaborative. She is also a certified DISC trainer. Miranda has worked with individuals throughout the country and in Europe. Thrive Potential’s home base is in Rochester, NY.