When you’re developing a promotional strategy for your brand, partnership marketing is one element you may want to include. As defined by the publication Small Business Trends, partnership marketing is “a collaboration between two or more businesses with the aim of creating a mutually beneficial marketing campaign which helps all involved meet their business objectives.” […]
Women in Business
Using Marketing Data to Work More Strategically
Do you ever wonder if the time you spend on your blog or social media accounts is really worth it? Have you ever wished that you had a more tangible way to measure these efforts? Do you want to set yourself up to work more efficiently in the year ahead? If you answered “yes” to […]
Stories From A “New Normal”
Wearing masks, avoiding handshakes, limiting your social gatherings… COVID-19 has made it difficult (if not impossible) to conduct business as usual. As we struggle to get used to the new normal, it helps to keep in mind that this year hasn’t been entirely bad. We asked RWN members to send us their stories of uplifting […]
9 Multiple Streams Of Income For The Solopreneur
Creating multiple streams of income may not be the first thing on your entrepreneurial list, especially if you’re starting out. Am I right? However, the best way to create a sustainable and stress-free business is by diversifying our offerings. Why do you think people diversify their investment portfolios? If you said to minimize risk and […]
Tips for Better Communication
Let’s face it: we could all be better communicators. And during an argument, an important meeting or when the stakes are high, it’s especially easy to get way off track. To be successful, you must assure that does not happen! Use these tips to improve your communication and build better relationships: Use your eyes as […]
8 Ways To Build and Project Confidence
Want to be seen as a leader? Confidence is the underpinning. Those who have it are more sought after, more trusted, more promoted, more influential. Appropriate self-assurance is an invaluable personal brand attribute. Here are eight proven ways to build and project confidence. Define vision and values. Be clear about where you’re headed and what […]